Zoosk Review

Zoosk Review

Appealing to millennials, Zoosk offers a refreshing treatment to online dating with their Behavioral Matchmaking algorithm and intuitive site layout.

  • Large member base and popular mobile app
  • Aesthetically pleasing, effortless to navigate layout
  • numerous options for promoting your profile and enlargening your match compatibility
  • Limited ways to detect others besides browsing profiles one by one
  • Messaging restricted to paid members
  • Movie uploads, talks, and webcams are not integrated into the site

The Review

Editor&rsquo,s Summary

Zoosk is hardly the newest dating site and app to hit the market, but from its looks and functionality you would never know it was launched almost a decade ago. The site and award-winning app feature an inviting, playful interface that is clean, simplistic, and effortless to navigate. Launched in 2007, Zoosk has received various awards, knocking out the competition of other mainstream dating sites such as eHarmony and Match.com, and remains a leader in both the desktop and mobile dating space. The site boasts a member base of over 38 million members — and, notably, a slightly higher female-to-male ratio of 52% females and 48% masculines. It also has over 8 million verified photos and supports over Trio million messages sent daily. The dating company is strongly and transparently data-driven and continually releases dating data, which is in part a good marketing tactic, but also provides useful insights to daters, as it has an entire section of its blog, called The Date Mix, dedicated to data and statistics.

Perhaps part of Zoosk’s charm is it’s simplistic, straightforward treatment to matching members. You don&rsquo,t have to take a three-hour long questionnaire to sign up or play around with the site for days to figure out how to make it work best for you. There&rsquo,s also no distracting homescreen with newsfeed updates and an staggering amount of notifications. Rather, the site and app feature clear cut sections which display individual profiles one by one, whether you are viewing search results, browsing who&rsquo,s online, or playing their hot or not (or maybe) game. With one profile in front of you at all times, there&rsquo,s no confusion about who you are viewing, and more importantly, no distractions as there are with most other online dating sites and apps. Zoosk also fosters a low-key, low-pressure environment. You also have the capability to go back and forward seamlessly inbetween profiles so there&rsquo,s no rush to determine if you want to make a connection with someone on the spot and unless you&rsquo,re playing the hot or not game, there&rsquo,s there no fear of losing your shot with any one person, which is the primary methodology/fear-tactic that swiping-only dating apps run off of.

The site is gender equal, as in women do as much of the work as dudes on it in order to find matches, and you can be as active or as passive as you like. If you&rsquo,re the pushy type, you might take advantage of various promotional devices to reach a large number of members at once, such as boosting your profile or sending mega flirts, which are mass messages individually sent to numerous people. If you&rsquo,re more passive, you can let the site do the work for you by step by step hand-picking compatible matches for you, using a matching algorithm called the Behavioral Matchmaking engine, that improves the more you use the site.

Albeit Zoosk profiles are simplistic, which in most cases of online dating is a good thing, it is worth your time to go in and pack out the various profile categories because the behind-the-scenes matching algorithm is strongly based on connecting people who share similar interests — be those interests in sporting events, movies, superstars, or what have you. You also have various methods for verifying your profile, including through a photo, phone number, or social network. When it comes time to communicating, the process is once again simplistic and straightforward, and you have the options of sending sending messages, winks, or gifts.

According to SimilarWeb, Zoosk has attracted an average of 16,800,000 visitors per month over the past six months on both mobile browser and desktop. These visitors spend an average of 7:44 minutes on the site visiting an average of 25.8 pages. The dating site is most popular in the United States, where just over 50% of traffic originates, but is growing constant traffic numbers from the United Kingdom and Canada. The site is ranked No. 7 among all relationship sites and No. 976 globally. In the Google Play store, the App maintains a Four out of Five starlet rating based on an astounding 475,708 votes and is ranked #1 in the dating category in the United States, Canada, the United Kingdom, Australia, South Africa, and Belgium. It holds a Trio out of Five starlet rating in the Apple Store based on 95,004 reviews, and holds the #Five slot for the in-App store search for the keyword &ldquo,online dating.&rdquo, The mobile app has won several awards, including receiving the No. 1 dating app award from the Webby Awards in 2015.

As a mainstream dating site that proceeds to get it right year after year, Zoosk is hard to overlook when exploring your dating options. The site is non-intrusive, permitting you to use it as you wish, and has a more playful and communal feel to it than its competitors, which makes dating through the platform less complicated and tense, and more joy (as it should be). Whether you&rsquo,re looking for friendships, casual hookups, or long term dating, Zoosk can more than accommodate your online dating needs.


Sign-Up &, Login Process

Signing up for Zoosk is ordinary, requiring you do so with either an email address, Facebook account, or Google Plus account. If you choose the social connects, you can begin the registration process instantly. Alternatively if you go with the email route, you&rsquo,ll need to also come in your sexual orientation and the sexual orientation of the match you are seeking along with your bday, email address, and password. After you select the signup option of your preference, you&rsquo,ll begin the brief 3-step registration process prompting you to come in your location, in the form of your zip code, upload a photo, inject your figure type, education level, ethnicity, and reaction if you have kids, and ultimately inject your height and religion. If you signed up via email, you&rsquo,ll need to confirm your email address to proceed to the site.

Zoosk has an intuitive step-by-step instructional guide you will be taken through the very first time you come in the site, explaining how to view profiles and send messages to others. After sending one practice rubdown in the explainer you&rsquo,re free to use the site in it&rsquo,s total capacity. Your profile will be somewhat packed out with basic information from the registration process, but to get the most out of the site you&rsquo,ll want to more scrupulously accomplish it by adding extra photos, answering open ended questions about romance, adding interests, and/or packing out a My Story bio section about yourself. Completing the remaining profile fields requires only a few minutes of your time and is well worth it as the more you pack out your profile, the better the site is able to match you. Additionally you may choose to verify your account my connecting extra social accounts and/or verifying your account over the phone or with a photo.

There are a few different options for logging in to Zoosk. You can inject your email address and password, which is the traditional login option, or, if you have Facebook or Google+, you can log in using your either accounts. For Facebook, simply click on the ",login with Facebook", option, the site will then redirect you to Facebook, where you can log in using your account details. Once you’ve finished that procedure, you’ll be returned to Zoosk, all logged in. These steps are virtually the same for Google+ users. While this may seem like an unnecessary step, it does mean one fewer password and user name to keep track of for you.


Zoosk mainly revolves around browsing profiles in various ways, but one of the main highlights of the dating site is that it shows you only one profile at a time. From the search section you can choose to go forward or rearwards swiping through different profiles. The basic search is built upon standard features of gender, age range, and location, albeit you may select Advanced Search to further filter by features such ethnicity, religion, and bod type. Total profiles are introduced in the search section, including the capability to browse all member photos in a pop-up. From the search section you&rsquo,re not exactly passing or liking, rather you&rsquo,re simply going from profile to profile and engaging with those you find intriguing. To demonstrate interest in any profile you may add the member, send a wink, send a bounty (which costs points), or begin talking by sending a message if that member is online.

Outside of the search section there&rsquo,s an extra carousel section with the option to meet or view matches. Meeting is essentially playing a hot or not swiping game, however instead of just liking or passing you may also choose &lsquo,maybe&rsquo, as an option. All members you mutually match with will be listed in the match section from which you can view their entire profile. Member profiles are displayed in the meet section with the member&rsquo,s main profile picture, age, and the number of photos they have uploaded. This again is another area where the more time you put into it the better matches you&rsquo,ll get. After over 200 responses to member&rsquo,s displayed, the site does its magic and selects a member you&rsquo,re most compatible with, based on your previous responses of like, pass, or maybe.

Other sections include an area to browse members who are online now, view your connections, view who has viewed your profile, view insights into your site activity, or going through your brainy match section. The brainy match sections helps the site better match you with members based on answers to various questions such as would you date a smoker or would you date someone with a child? From these answers your search results are further refined to accommodate your dating preferences. Overtime, the brainy matches section will single out individual profiles you would likely match best with on a daily basis. Your brainy matches are based on your interests – another reason you&rsquo,ll want to accomplish your profile – and answers to wise match questions.

Across the site there are various prompts to promote your profile and increase your chances of finding a match. One option is to send a mega flirt, which permits you to select a question from a preset list and mass send it to members. Mega flirts can be sent every 15 hours and albeit you don&rsquo,t know exactly who your mega flirts are sent to, the site does give you a preview demonstrating a sample of 6 members (out of many) who received your latest mega flirt. Alternatively you can boost your profile, which highlights your profile to other members. To boost you&rsquo,ll need to purchase coins – 150 coins per boost – and coins are available in packages of 180 for $Nineteen.95, 480 for $39.95, or 1800 for $99.95 (a 50% savings compared to the other packages). Once you buy a coin package it will auto-renew once you get down to 20 remaining points, but if you don&rsquo,t want this you can read the fine text and disable the feature. Beyond boosting your profile, coins can also be used to send virtual gifts to other members, which are available at various price points, and to browse invisibly, which will set you back 30 coins for 30 minutes.

Key Features

  • Profile verification options to know you are viewing real members
  • Quick and ordinary signup process
  • Capability to go back and forward while browsing search results
  • Site shows one profile at a time to avoid overcharge of information
  • Brainy Matches permit the site to learn your preferences and better match you
  • Hot or Not section has a &lsquo,maybe&rsquo, option
  • Mega Flirt every 15 hours to reach a handful of inboxes at once
  • Option to go invisible while browsing
  • Boost profile feature permits you to highlight your profile and get more responses
  • Insights sections provides helpful information about your dating style

Safety &, Security

Zoosk does collect and share your individual information, but only does so with various security measures in place. Presently the site works with Sift Science and other companies which &lsquo,collect, process and analyze such data for an indefinite period of time for the purpose of helping their customers to identify and prevent fraud, but we may work with other providers in the future as well.&rsquo, Total information about user privacy can be found on the site Privacy Policy page.


Zoosk Promo Codes

Zoosk promo codes can be found online on various coupon and deal sites. A plain Google search will pull up slew of results for promo codes you can attempt. Zoosk also posts promo codes on the company&rsquo,s Facebook page, which often fall in line with your typical retail holidays, such as Valentine&rsquo,s Day or Christmas. Zoosk promo codes will range in type from free memberships to free relationship advice from a Zoosk specialist. Especially if you&rsquo,re fresh to the site, it&rsquo,s well worth a few extra minutes to find a promo code you can use when you want to upgrade to a paid membership.

How To Cancel/Delete/Deactivate Your Zoosk Account

To deactivate your Zoosk account on desktop, login to the site and click on your Zoosk display name in the top right corner of your screen, which with prompt a drop down menu below your name. From this menu selection Account Settings. From Account Settings make sure you are in the &lsquo,Account&rsquo, tab and head to the bottom where it says &ldquo,Account Status&rsquo,. Next to Account Status click Edit to deactivate or pause your account. To deactivate your account on mobile web, once logged in click on the settings tab in the left palm menu and then click Account and then Account Settings. In this Account Settings section you&rsquo,ll see an Account Status area with a pen icon next to it. Click the pen icon to edit your status from active to paused or deactivated. On the mobile app, there is only the option to pause your account, not to fully deactivate it.

How To Search For Usernames/Profiles On Zoosk

To search for members on Zoosk, head over to the menu area and ensure you are in the search section on desktop or mobile web, or the detect section in the app. In this section you&rsquo,ll find the results for your basic search, which you can edit by clicking on the settings icon on mobile desktop, the browse button on the app, or the text &lsquo,Edit Search&rsquo, on desktop. From here you can add search filters including age range, location, distance, height, relationship status, children, ethnicity, religion, education, and smoking habits. There is no search by username feature presently available, however you can save your search settings, which is a convenient option if you only have a few minutes to spend on the dating site.

Zoosk App vs. Utter Site Practice

Both the Zoosk App and utter site provide clean, effortless to navigate interfaces with just the right amount of minimalism as to ensure the user practice isn&rsquo,t tremendous. Compared to the desktop site, the mobile app simply moves sections around to make it lighter to navigate from a smaller, differently shaped screen. On the app you&rsquo,ll notice most of the main menu is on the bottom, with the exception of the carousel and smartpick sections which are the top, as opposed to the desktop version where all menu items are on the left forearm side. The only main other difference is the search section, which is named &lsquo,detect&rsquo, in the mobile app and permits for filtering by using the blue Browse button. On desktop, search is called search and you filter by editing your search.

Zoosk Messenger

Zoosk announced the release of Zoosk Messenger in 2010, as a talk client you can download directly to your computer. Zoosk Messenger permitted you can talk on Zoosk and Facebook at the same time and stream your Zoosk activities feed as it happened. The company no longer very promotes this product but you can still find torrents for it online. If you downloaded Zoosk Messenger and would like to uninstall it, Zoosk has a helpful uninstall guide in it&rsquo,s about section.

Logging In To Zoosk Through Facebook

If you find it lighter to login using a social account, you can login to Zoosk using ether Facebook or Google Plus. If you go the Facebook route, simply select the Facebook login button and you&rsquo,ll be logged in quickly, without the need to inject a password. If you are logging in through Facebook for the very first time, you&rsquo,ll need to pack out a few brief signup questions and authorize your Facebook account to be linked with your freshly created Zoosk account. Essentially, logging in through Facebook means you are logging in with your Facebook email.

Zoosk Customer Service

Zoosk provides customer service via email and a thorough FAQ area. To email customer service head over the the Contact Us page on desktop, which is lighter to find in a fresh search window rather than one in which you&rsquo,re logged into the dating site. On the mobile app, you can find this area by navigating to your profile page, clicking the setting icon in the upper lefthand corner, and selecting Contact Zoosk.


In 2011, The Wall Street Journal ranked Zoosk No. 29 on its The Next Big Thing 2011 &ndash, The Top 50 Venture-Funded Companies list and About.com’s 2011 Reader’s Choice Awards named Zoosk’s iPhone app a finalist in its Best Dating App competition. In 2012, Zoosk was the fifth most popular dating app in the world and the third in the U.S. according to AppAppeal. Also in 2012, the dating site won an Effie Award for its advertising campaign ",Online Dating, Your Way&rdquo,. In 2014, Zoosk ranked 1600 on the Inc. 5000 list of the fastest-growing private companies in America. The same year the San Francisco Business Times also named Shayan Zadeh to its 40 Under 40 list of Bay Area entrepreneurs. In 2015, the site was ranked as the 2015 honoree for the No. 1 dating app in the mobile sites and apps category of the Webby Awards. Most recently, in September 2016, the dating site won the Award for Best Online Dating Brand of the year from USDA (United States Dating Awards ®,).

In February 2017, the Gazette Review ranked Zoosk #7 on its list of Top Ten Dating Apps in 2017. In March 2017, Zoosk released data that exposed the best opening lines for getting a response. In June 2017, Zoosk announced Kelly Steckelberg, Chief Executive Officer and President, had determined to leave the company for individual reasons, effective June 14, 2017. Later that year in July, the company released more data that exposed the end of summer is the best time to get a response online.

Main Competitors



Total Price Per Option

  • Free Account
  • 1 Month Membership $29.95
  • Trio Month Membership $59.95 (33% Savings)
  • 6 Month Membership $74.95 (58% Savings)
  • 12 Month Membership $149.88 (58% Savings)

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